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The Stumble Karma Experiment

August 13, 2007 | General

About a week ago I brought up the idea and theory of Stumble Karma. The theory basically stated that the more you stumble, the more you will build up your Stumble Karma and the more traffic StumbleUpon will send you. To test this I stumbled 10 articles over a period of one hour and about five hours after the 10th stumble I started receiving referrals from StumbleUpon. In all I received 67 referrals, a 670% increase over the amount of stumbles I gave.

To further test the theory of Stumble Karma I thought it would be a good idea to do a second test. The second experiment was to consist of 20 stumbles per day for five days, a total of 100 stumbles. A nice round number that would have sent around 700 stumbles if the percentages stayed the same.

For a number of reasons, I fell short of the original plan of 100 stumbles. Very short. Over a five day period I only managed to give 36 stumbles, a fraction of what I had originally planned. I was actually just about to postpone the experiment, until I could stick with the 100 stumbles over five days schedule, when I glanced at my stats and saw that I had started to receive some referrals from StumbleUpon.

According to Google Analytics, StumbleUpon sent 151+ (I’m still recieving a few) referrals from the 36 stumbles I managed to give. That’s not quite the same percentage of return as before, but still comes close to about 420%.

The Stumble Karma Experiment

So does this prove the power of stumble karma? Not exactly. It doesn’t prove that Stumble Karma has anything to do with how much traffic StumbleUpon sends you, but it can’t disprove it either. The only thing that is certain is that both of these experiments resulted in a significant increase in referrals sent by StumbleUpon.

What are your experiences with StumbleUpon and Stumble Karma? Is there anything to the Stumble Karma theory?

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11 Responses to “The Stumble Karma Experiment”

  1. MyAvatars 0.2 TipsoSaurus |

    Well, stumbleupon karma is certainly there. however, it will help others instead of you. The reason : According to the TOS of SU, you can’t stumble your own pages. So, if you write reviews of the pages you stumble you will build a good karma and then every page you stumble will get a higher rank and as you can’t stumble your own posts..so you won’t be getting any benefit. However, in the longer run it will help you.

  2. MyAvatars 0.2 Nathan Snipes |

    Good information. Thank you for sharing.

    What you said makes sense and I can see how that would work. However, doesn’t explain why my two test ended with referral traffic from StumbleUpon. Maybe it is just coincidence.

    Can you expand upon what you meant by “in the longer run it will help you”?

  3. MyAvatars 0.2 Steven Snell |

    Nice post. I like the experiment, and I Stumbled it!

  4. MyAvatars 0.2 Nathan Snipes |

    Thanks Steven.

  5. MyAvatars 0.2 Jenny |

    How do people know where your site is since SU doesn’t give you an option to give your URL. Or does it?

  6. MyAvatars 0.2 Nathan Snipes |

    Jenny: If you click on “Preferences” > “Public profile”, there is a place you can enter your website.

  7. MyAvatars 0.2 Ad Tracker |

    My results were completely different. I stumbled hard for three days at just under 20 sites a day and received maybe 10 - 12 referrals from StumbleUpon.

    I get more traffic than this in 30 mintes when a post hits Reddit.

  8. MyAvatars 0.2 Matt Keegan |

    Stumbling on a regular basis seems to help. Today, someone stumbled my latest blog article and I already received 311 visits thanks to her effort. Of course, I’ll stumble like made for 30 minutes or so on an almost daily basis and see little SU traffic.

  9. MyAvatars 0.2 Judge-Us |

    Maybe it increases your rank within the stumbleupon community so if you have stumbled your own website that stumble gets more juice?

  10. MyAvatars 0.2 Wild Bill |

    I believe it is more like the give and receive effect, you get what you give. When I find stories I like I stumble them. After a few weeks your stumbling comes back and you reap the rewards of your giving. Also people that notice an increase in traffic to their site usually search for how they received that traffic, that will usually lead them to you if you are the person that stumbled them.

  11. MyAvatars 0.2 scott |

    < a href = “http://google.com/?p=5&lol= dictatorial@hettys.rejects”>.< / a >…

    good info!…